“What – Me Worry?”

The excitement I felt when I robbed, borrowed (and sometimes bought)! a copy of this magazine is hard to explain this far down the road.

This slick and beautifully produced work of art fed my overactive mind through the 1960s - coming in as I did, at five and leaving at fifteen, I grew up in there. Hey! that makes me a Child Of The Sixties! Hare Krishna Hare Hare etc. No wonder people look at me on the bus.

Mad is an American humour magazine. It was widely imitated and influential, affecting satirical media, as well as the cultural landscape of the 20th century. It was founded in 1952 by editor Harvey Kurtzman and publisher William Gaines, with editor Al Feldstein increasing readership to more than two million during its 1974 circulation peak. As of January 2017, Mad has published 544 regular issues, as well as hundreds of reprint "Specials", original material paperbacks, compilation books and other print projects.

Mad's mascot, Alfred E. Neuman, is typically the focal point of the magazine's cover, with his face often replacing that of a celebrity or character who is lampooned within the issue. The fictitious mascot and cover boy of the American humor magazine Mad. The character's face had drifted through U.S. iconography for decades before being claimed by Mad editor Harvey Kurtzman in 1954 and later named by the magazine's second editor Al Feldstein in 1956. Since his debut in Mad Neuman's likeness has appeared on the cover of all but a handful of the magazine's 500 issues, distinguished by jug ears, a missing front tooth, and one eye lower than the other. His face is rarely seen in profile; he has virtually always been shown in front view, directly from behind, or in silhouette.

“What – Me Worry?” Alfred's catchphrase, forever echoing around his tiny brain

Wikipedia
https://en.wikipedia.org/wiki/Mad_(magazine)

It's a Mad World online:
http://www.madmagazine.com


Photo: A hippy Alfred E. Neuman

Comments

shippotheclown said…
You have a great way of putting things . . . born in 1952 I have very similar memories, experiences and feelings of Mad . . . 2 friends and I did our own version for school chums - few "got it" but nonetheless we enjoyed it just because we did . . .

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